Free Tool

What Should You Actually Charge?

Stop guessing. Enter your income goal, costs, and hours — get your minimum viable rate, three pricing tiers, and a clear path to what you're worth.

Step 1 of 3

Your Work & Income Goal

What kind of work do you do, and what do you want to earn?

What do you want to take home after tax?

£

What do you charge now per hour?

£
YOUR MINIMUM VIABLE RATE
—
per hour
Daily Rate
—
Weekly Rate
—
Annual (billable)
—
Your minimum vs industry average
£0

Your 3-Tier Pricing Strategy

Based on your minimum viable rate and industry benchmarks.

Economy
Entry-level — volume projects, simpler scope
—
Standard ★
Your sweet spot — full service, typical projects
—
Premium
Rush, complex scope, or specialist expertise
—

The full Price Positioning Report shows exactly how to position each tier, how to present them to clients, and includes a ready-to-send price increase email template.

The Hours Reality Check

Price Positioning Report — £7

Get Your Complete Pricing Strategy

Your free result gives you the numbers. The full report gives you the strategy — how to present your pricing to clients, scripts for raising your rates, a competitor positioning framework, and a price increase email you can send this week.

✓3-tier pricing with client-facing scripts
✓Value-based pricing recommendations
✓Competitor price comparison framework
✓Price increase email (3 versions)
✓Annual income projection at each tier
✓Personalised to YOUR numbers
Get Pricing Report — £7

One-time payment. Personalised PDF emailed to you.

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